Cory Graves
Check Out The City of Dallas’ New Semi-Official Theme Song, Castro’s Infectiously Cute Pro-Tourism Anthem “Forever Texas.”
Welcome to Song of the Day, where we hip you to all the new local releases you should be caring about. By highlighting one new North Texas-sprung tune every week day, our hope is that you’ll find something new to love about the rich and abundant DFW music scene five days a week.
Castro – “Forever Texas.”
RIYL: Live and local Dallas music.
What else you should know: The VisitDallas organization is “an independent, not-for-profit…that promotes Dallas as a business and pleasure destination.” And they do bring a lot of positive attention to the city, while providing lots of helpful resources to locals and visitors alike in terms of helping to enjoy Dallas to the fullest.
The group’s latest focus is Dallas’ music scene, and as such they’ve begun promoting live music in the city through a Dallas music history primer, festival guide, concert calendar, “music lovers tour,” list of record shops and a local music playlist.
And to really draw attention to the new campaign, they’ve commissioned an official pro-Dallas theme song by former American Idol contestant Jason Castro, along with his brother Michael and sister Jackie, who perform as the trio Castro. The tune, called “Forever Texas” is accompanied by an official music video, finding the siblings enjoying their favorite Dallas food, nightlife and entertainment spots and tourist landmarks.
Before you roll your world-weary eyes at all that, let us proclaim that not even our big ol’ jaded hearts are mad at it. The Americana-flavored tune has a big, catchy sing-along chorus, proclaiming proudly, as only one from the Lone Star State truly can: “You don’t want to mess with the city I’ve been blessed with / The closest thing to heaven I’ve known / No matter where I go I’ll still be young and wild and reckless / My heart will be forever Texas.”
About the city’s new official/unofficial anthem, Jason tells VisitDallas: “Now that I’ve traveled across the country and seen other cities, there’s nothing like coming back home. You travel to other cities, you come home and you just feel proud to be from Dallas…I would say that Dallas is much more modern, diverse and sophisticated than people make us out to be. It’s not until they visit that they realize how much fun and culture that Dallas has to offer.”
Regardless if you’re as taken with the infectiously cute, Millennial whoa-filled tune as we are, some of the truths it sings are universal – Dallas is a pretty cool town, with lots of musical history and important contributions to a number of different genres, there are currently tons of killer local artists worthy of your support and there’s never a shortage of cool live music happening any given night of the week.